SAINSBURY'S is "banning" couples from shopping together in a bid to help maintain social distancing rules.
Staff will be asking customers who turn up in groups to choose one adult from the household to shop, while the others wait outside.
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Parents are also urged not to bring their children shopping with them unless they have to, for example there's no one else to look after them at home.
Aldi has already announced similar measures, capping the number of customers per trolley to one.
Meanwhile, Tesco has also asked shoppers to only send one person per household although it's not actively stopping customers from doing so.
Social distancing is where people make sure they stand at least two metres – or six feet – apart to help stop the spread of coronavirus and ease the pressure on the NHS.
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The stores have already set up a queueing system to reduce the number of people in stores at any one time, as well as put up perspex screens at most manned checkouts.
The supermarket is also adding another 230,000 extra delivery slots so customers can get their groceries without leaving the house.
Two weeks ago, the supermarket had 370,000 online grocery slots available but by the end of next week it is hoping to increase this to 600,000.
This includes home delivery and click and collect services, and it says it will be adding even more slots in the coming weeks.
Supermarkets across the nation have been struggling to keep up with demand for delivery services with slots completely sold out for up to a month in advance.
From Sunday, the retailer will be lifting a limit on the number of items one customer can buy, although it's removing the cap on Easter eggs from today.
For the past three weeks, customers have only been able to buy a maximum of three of any grocery item.
The two per customer cap on the most popular products, such as toilet paper, UHT milk, pasta and tinned tomatoes, will remain.
In an email sent to customers, Sainsbury's boss Mike Coupe said: "I have been delighted to see that customers have told us they think colleague friendliness is at an all-time high at the moment.
"I think this is real testament both to the hard work of our colleagues and also the fantastic recognition they are getting for the vital role they are playing throughout this crisis.
"Thank you for treating our colleagues with the respect and kindness they deserve. They really are doing their best to serve our customers well in these challenging times."
Other supermarkets have also taken a number of drastic measures to stay open and keep customers and staff safe while the country is in lockdown.
Boots and Lidl staff are wearing protective visors to reduce contact with others.
Rationing is also now widespread at most supermarkets for the first time since World War II.
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