Rihanna makes history in a durag on the cover of British Vogue

Rihanna is continuing to make fashion history.

The singer and fashion and beauty mogul, 32, covers the May issue of British Vogue wearing an all-white suit and tie in one image and a denim blazer and sexy black bra in the other, both accessorized with a black durag by Stephen Jones Millinery.

According to the magazine’s editor-in-chief Edward Enniful, the headwear was Rihanna’s idea, communicated via Whatsapp message at 2 a.m.

“Did I ever think that I would see a durag on the cover of Vogue? No reader, I did not,” Enninful wrote in his editor’s letter. “Although this potent symbol of black life — of self-preservation, resistance and authenticity — has an important place in popular culture, it is rarely viewed through the prism of high fashion. Yet here we have the most aspirational and beautiful durag. How exciting.”

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The May 2020 issue of @BritishVogue was created prior to the pandemic which has subsequently brought the world almost to a halt. But, as the Editor-in-Chief of a magazine that prides itself on entertaining, delighting and distracting even under the most difficult of circumstances, I am thrilled to announce the inimitable @BadGalRiri as our May 2020 cover star. Rihanna is a woman I am lucky enough to count among my closest creative collaborators. And did I ever imagine that I would see a durag on the cover of Vogue? No, reader, I did not. Although this potent symbol of black life – of self-preservation, resistance and authenticity – has an important place in popular culture, it is rarely viewed through the prism of high fashion. Yet, here we have the most fabulous, aspirational and beautiful durag, worn by a woman who is breaking every boundary she comes up against. How exciting. See the full story and interview by @AfuaHirsch in the new issue, on newsstands and available for free digital download Friday 3 April. #Rihanna wears all @Burberry by @RiccardoTisci17 and a @StephenJonesMillinery durag. Photographed by @StevenKleinStudio and styled by moi, with hair by @YusefHairNYC and @NaphiisBeautifulHair, make-up by @IsamayaFfrench using @FentyBeauty and nails by @RedHotNails. With thanks to @JillDemling.

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This isn’t the first time Rihanna has given the durag a high-fashion moment; she memorably wore a crystal-embellished version with her iconic see-through Adam Selman gown at the CFDA Awards in 2014.

And her Spring 2017 Fenty x Puma collection, which was shown at Paris Fashion Week, featured models sporting durags in pastel colors.

Don’t be surprised if the next Fenty collection includes Rihanna’s own durag designs.

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